Monday, December 28, 2015

My Beirut Chronicles, 3rd most influential blog in Lebanon

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This morning I got a very special Christmas gift: I found out, rather unexpectedly, that ‘My Beirut Chronicles’ was ranked 3rd most influential blog in Lebanon. 

This ranking was published by LebaneseBlogs, according to blogging statistics for 2015. It came as a surprise as I never thought it could happen!

Until this year, the blog grew slowly but surely, but wasn’t exactly popular and remained a bit niche for quite some time.

When I started the blog, I didn’t really know what to do with it. It didn’t even have a name. I was new to social media and didn’t yet understand the possibilities it could, and would, offer.

I used to publish few articles every now and then, but nothing regular. My friends were kind enough to read them, and sometimes to share them on Facebook or Twitter.

They encouraged me to continue. But, as someone told me once, “the way you think is not exactly mainstream, so don’t take it personally if you don’t reach a wider audience.”

Being a communication professional with over 25 years experience, I obviously knew how to “sell” ideas, brands and products, and to successfully reach the widest audience possible.

But that’s exactly what I didn’t want to do with the blog.

I wanted it to remain true to my personal vision of things, and never sought any buzz of any kind. Actually, many times, I went the other way, publishing opinions I knew were unpopular and could make the blog lose the few readers it had.

In so many words, if people liked what I wrote or the cartoons I published, I was glad. If they didn’t, well, it didn’t really matter.

I never expected to mingle with Lebanon’s most popular blogs like ‘Blog Baladi’ (ranked Lebanon’s most influential blog for 2015 – Mabrouk Nagib Mitri!), ‘Gino’s Blog’, ‘A Separate State of Mind’,‘No Garlic No Onions” and ‘Karl ReMarks’, to only name a few.

In 2015, things changed as I gave the blog, now called 'My Beirut Chronicles', the time it deserved and it seems it paid up.

So thank you all for making this possible, thank you for reading and sharing. And thank you LebaneseBlogs for the amazing work you’ve been doing, you truly made my Christmas!

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